British tourists visiting Brighton have been warned about the new ‘entry charge’ from May

UK tourists have been warned as Brighton Palace Pier announces it will introduce a £1 entrance fee. It will be in place during peak summer trading periods, starting on May 25 and then covering weekends in June and the entire months of July and August.

Anne Ackord, chief executive of Brighton Palace Pier, said: “The entrance fee will go a long way towards ensuring that our iconic pier is with us for generations to come.” Ms Ackord said the jetty had never received any form of financial grants.

“I’ve been associated with the pier for 20 years and in that time absolutely nothing,” she told BBC Radio Sussex. She added: “The pier is a substantial structure and in recent years the costs associated with maintaining and operating it at the same high levels of maintenance, strength and structural integrity have increased significantly.

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“Up until now we have been able to offset and absorb these costs, but we have now reached the point where, in our view, it makes sense to implement a small entrance fee for visitors to the jetty from outside the local area.” The admission fee will not apply to Brighton residents who have a local Brighton Palace Pier resident card.

The admission fee will be essential to help meet the unique challenges and costs of preserving the structural integrity and fabric of the pier, as well as keeping it open all year round, said Brighton Pier Group (BPG), which runs Brighton Palace Pier .

“See you wharf guards. Many of our team, myself included, live and work in Brighton and we understand first-hand the importance of the pier in our city,” Ms Ackord said in a statement today when the new charge was announced.

The pier attracts tourists from all over the world.

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