Royal Enfield Closer To Guerrilla 450 Launch?

It’s no guarantee, but this new official logo documentation model certainly isn’t anything.

Royal Enfield Guerrilla 450 Logo Header Trademark Filed Royal Enfield Guerrilla 450 Logo Header Trademark Filed

Are patent and trademark files interesting? Without reaching also profoundly geeky (whoops, too late), for a geek like me, the answer is a resounding yes.

While our favorite manufacturers are constantly filing attractive patent and trademark documents with various offices, there are a few observations you can make about them as a category.

While it’s true that they don’t always unfold from the drawing board and end up in readily available products that you or I could use and use, they can still serve as fascinating glimpses into the ideas that our favorites were exploring at a certain time. And if you’re of an optimistic mind, there’s something at least a little bit beautiful about that.

Also, if you’re a puzzle enthusiast and enjoy putting pieces of information together, then patents and trademarks are absolutely where it’s at. It’s not a game for anyone looking for instant gratification, but if you’re willing and able to collect the documents as they’re thrown in, you might find a picture at the end that’s more than the sum of its parts. (Knowing when it’s “the end” can be a separate issue, but that’s what you need to worry about.)

With all this background, as Royal Enfield fans will recall, we learned of a slew of trademark filings with the Enfield model name as early as August 2023. There were 12 names in total, including the Guerrilla 450.

Here in May 2024 we live in a world where the new Royal Enfield Himalayan 450 exists. But looking from an August 2023 perch, that bike won’t be officially launched until EICMA 2023 in November.

Since we now have our May 2024 perspective, through this lens we can view a new trademark registration from Enfield at the Indian IP office.

Royal Enfield Guerrilla 450 Logo Trademark Filing – Screenshot taken on 10 May 2024

From a design point of view, it is an interesting logo. One that perfectly matches the recent Enfield logos, including the Himalayan 450 and Hunter 350. The application date is listed as April 23, 2024, but the fact that there is no log number or log date means it has yet to be officially approved . and published. (This isn’t particularly surprising since the request was filed only a short time ago.)

The logo doesn’t guarantee the bike is coming, but it makes it seem more likely

As I said before when discussing caching trademarked model names, it’s quite easy to trademark model names just to protect them in case you want to use them in the future.

Maybe you won’t go that route in the end, but if you’re a company and you’ve protected those names, that’s what it means no one else can use them. It works in your favor in a slightly less visible way, encouraging the competition to choose something else as their model name.

Developing a logo based on a trademark makes it seem more likely that an actual car will follow. While they don’t give us more information about the bike itself, it seems safe to assume that the Guerrilla 450 is likely to use the same engine introduced in the new Himalayan.

It could be tuned slightly differently, or not. We’ve already seen Enfield develop several distinct machines around tested engines; also see the entire J-platform 350cc range (Meteor 350, Classic 350, Hunter 350 and Bullet 350). After the 350s, we also have the members of the 650 Twins platform: the Continental GT 650, the INT650, the Super Meteor 650 and the new Shotgun 650 bobber.

From these two examples of line-up development based on a single powerplant, it’s also reasonable to assume that the Guerrilla 450 won’t be the only new 450 on the road in the coming months. As for what kinds of bikes the Guerilla and any others might occupy, we’ll keep you updated as we learn more.

Read more

Related Articles

Back to top button